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Combining forces to bring great data visualization
Vancouver, BC, January 7, 2008 - Antarctica Systems Inc., a pioneer developer of visualization technology, today announced its acquisition by Antarctica Digital Marketing Inc. This includes its Visual Net™ (VN) software which provides map-based visual displays which convey the relevant, meaningful content that business users need to address key business issues.
About Antarctica Systems Inc.
Antarctica Systems Inc. is a Business Analytics software provider founded by XML co-creator and Open Text Inc. founder, Tim Bray. Antarctica’s mission is to provide the last mile of Business Intelligence. Its flagship solution, Visual Net, is an intuitive and visual console geared specifically towards the business users. It allows them to explore and investigate their businesses in order to understand root causes of performance, identify threats and opportunities and answer the question 'why.’ Visual Net also enables users to explore and distill vast amounts of data, shifting their focus from analysis to insight and action.
The company is privately held with headquarters in Vancouver, B.C. and sales offices across North America. For additional information, please visit www.antarctica.net.
About Antarctica Digital Marketing Inc.
Based in North Vancouver Canada, Antarctica Digital is a leading provider of digital marketing services to the advertising industry. The company is a full-service partner that provides powerful database-driven technology to create and deliver multi-touch B2B and B2C campaigns that bring the most ROI in the least amount of time for clients. Its proprietary platform comprises a series of digital touch point tools — email blasts, microsites, contests, promotional coupons, surveys, and more — to create online campaigns that are engaging, impactful and measurable. Antarctica Digital's technology features a highly-intuitive business dashboard that offers customer intelligence to evaluate and plan future marketing initiatives.
Antarctica and Visual Net are trademarks or registered trademarks of Antarctica Systems Inc. in Canada and foreign countries. All other referenced trademarks belong to their respective owners.
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